Making the Switch
Having been recommended Kooomo, Slam made the decision to switch their digital commerce platform in September 2016. Within 12 weeks, all existing data was migrated over to the Kooomo platform, the new and improved Slam online store was up and running and the business was seeing an increase in conversions within a matter of days of going live.
Since re-platforming to Kooomo, Online sales have consistently continued to soar for Slam, having reached more than ¼ million visitors, shipping thousands of orders to some 40 countries spanning from Australia to Africa, and reaching 6-figure sales within the first 6 months of activity. Now, all orders are processed and dispatched within 1 day, thanks to powerful customer service, billing and invoicing tools within the Kooomo platform. Stock is also updated in real-time, so the business has full visibility on inventory levels, as well as the status of delivery and returns, providing valuable insights for further optimisation.
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With access to a full ecosystem of technology partners and integrations, Slam is fully equipped to expand their business in the ever-evolving, not to mention fiercely competitive digital commerce landscape.
Utilising Kooomo’s in-house value-added services, Slam was also able to maximise previously unidentified markets through SEO, display, and social media campaigns, achieving 30% of annual sales targets in a single promotional period, and growing the USA to become the business’ third highest-performing market.