James Baillie added: “We’re delighted to be teaming up with Kooomo. Their ecosystem of global partners, their industry-leading technology and approach make them an ideal partner for us. We have expertise in helping brands look beyond their .com and reach distant and emerging marketplaces. With our knowledge and experience of the ecommerce market in these regions, combined with Kooomo’s software and innovation, we’re confident we’re bringing a new and very exciting opportunity for how brands market themselves globally.”
The high-calibre board of JetStream will all provide specialist emerging market, brand and distribution industry expertise in ensuring the partnership’s success. Caroline Finn, former Global Director of Ecommerce at ghd, Belstaff, Estee Lauder and Links of London, Elizabeth Marshall, formerly of Groupon and FedEx, Mits Riyat, formerly of Fabacus and Channel Advisor, Paul Burke, former CEO of House of Fraser China and Wenlan Davidson, Director at Shangpin.com China, join the CEO, James Baillie, to complete the board and advisors.
In April this year, Kooomo was recognised by respected business analysts Gartner as a world-leading platform, with entry in the “2017 Magic Quadrant for Digital Commerce” research report. The recognition builds on Kooomo’s status as a Gartner “Cool Vendor in Digital Commerce 2016.”