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7 Women Who Have Made Their Mark on eCommerce

7 Women Who Have Made Their Mark on eCommerce

International Women’s Day is all about celebrating the social, economic, and political achievement of women. This year’s theme is #PressforProgress - ‘a strong call to unite, to motivate and unite friends, colleagues and whole communities to think, act and be gender inclusive.’


Findings from the Global Gender Gap Report by the World Economic Forum show that we’ve still got a long way to go, with the news that gender parity is still a long way away. However, significant strides are being taken as more women than ever are making their mark on eCommerce. In 2015, The International Trade Centre launched SheTrades, an initiative with a goal of connecting 1 million women to market by 2020. Last November, Amazon India launched ‘The Saheli Store’, an initiative to give women a dedicated online storefront to sell their products on its marketplace.
There’s no doubt about it – females are making some serious waves in the digital commerce space, and today we’re looking at 7 women who continue to smash the glass ceiling and inspire us on a daily basis.




Julia Hartz – Co-Founder & CEO, Eventbrite


(Image Credit: LinkedIn)

Responsible for disrupting the events and ticketing industry, Julia Hartz is a force to be reckoned with in the digital world. Established just 12 years ago, Eventbrite processes 4 million tickets every week and has grossed over $8 billion in ticket sales to date, making it the largest live ticketing platform in the world. Hartz, who founded the company with Kevin Hartz and Renaud Visage was appointed as CEO of Eventbrite in 2016, and under her leadership, the company has been listed on Fortune’s 100 Best Workplaces for Women, as females represent 50% of the executive team in the organisation, and 45% of staff companywide.
Follow Julia Hartz on LinkedIn here.




Hanzade Doğan Boyner – Founder & CEO, Hepsiburada


(Image Credit: LinkedIn)
Founded in 1998, Hepsiburada, Turkey’s largest online retail site currently averages 21 million visitors per month, boasting over 10 million product items in its catalogue across 30 categories, including electronics, fashion, home decor, and groceries.
Branded as ‘The Turkish Amazon’, by Fortune Turkey, Hepsiburada Founder and CEO, Hanzane Doğan Boyner launched the Technology Power for Entrepreneur Women Program in May 2017, a scheme that offers up-and-coming female entrepreneurs virtual stores in the Hepsiburada Market Place, as well as training and consultancy support to help women to overcome the barriers that they face in the workforce.
 Follow Hanzade Doğan Boyner on LinkedIn here.



Jenn Hyman and Jenny Fleiss – Co-Founders, Rent the Runway

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Posted by: Michelle McSweeney - 08 March 2018

Post tags #ecommerce

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