Looking back at 2020 – Our top blogs of the year
by Lauren Cassidy
January 20, 2021
Since then, we’ve kept up with changes to consumer behaviour, supply and demand challenges, how our clients overcame the pandemic and future predictions based on all of the above. In case you missed them, or want to read them again, here are our five most-read articles of 2020.
In late March, we discussed how Coronavirus has impacted internet searches and changes in consumer behaviour.
At the time, we had no idea what the future held for 2020, alas we looked back on the last 10 years and how far we have come.
As COVID exposed weaknesses in the eGrocery sector and demands continued to soar with increased restrictions, we turned our attention to the future of online grocery shopping. Hoping to simplify the processes that come with it, we developed the Kooomo Pick and Pack app – of which, you can find a full breakdown here.
“Stories of resilient companies” went live in late April – a selection of business stories that have come to fruition amidst the pandemic.
Alessio Berdini, Fabi Boutique eCommerce manager, was the first to contribute to our series, talking us through a difficult transition period and innovative new projects.
With that in mind, we put together our eCommerce predictions for 2021, from D2C strategies to augmented reality.
It was a crazy year, with every aspect of both traditional and digital commerce challenged, magnified or adapted – we’re looking to 2021 with the hope that the COVID storm subsides and confident that more retailers will continue to overcome it in new and innovative ways – keep an eye on the Kooomo blog as we continue to review, report and share our expertise on matters as they arise.
Posted by: Lauren Cassidy