Havaianas brought all of its siloed ecommerce systems under one roof by moving its European eshops onto Kooomo’s digital commerce platform. Now, through a single dashboard, the company’s entire supply chain and customer journey for each of its eshops across Europe was clearly visible. This transformed the business as data and insights were instantly available allowing the team to set KPIs and manage the business at a strategic level.
The Kooomo platform offers key features and functionality that address their challenges head on:
As Kooomo was built to operate across Europe, it can handle multiple languages, currencies and vat rates with ease allowing Havaianas to swiftly enter any number of new European countries to support its expansion plans.
By providing Havaianas with the ability to customise campaigns for multiple markets, with localisms, seasonal scheduling and culturally balanced language, visuals, and payment options, the company can deliver a personal touch, which has earned early success as it expands into new territories.
As eshops are an ever-evolving marketplace, it’s functionality needs to keep pace with innovations within the retail industry and consumer expectations. With Kooomo’s ongoing platform development and through its partner network, Havaianas has, and continue, to incorporate that latest and most innovative technologies to further its business growth, such as Paypal, Olapic and Ve.
The platform was developed to handle small to enterprise levels of trading online so scaling is seamless while moving from a low season average daily order of 100 to the high season’s 1000 orders a day and back again.
Follow in Havaianas Footsteps